Basics of Conducting Focus Groups

This is a succinct guide to running a focus group. It includes tips for preparation, developing questions, session planning, facilitation, and followup activities.

 

Bibliographic Details
Author	McNamara, Carter (ed.)
Publisher	Authenticity Consulting, LLC
Publication Date	January 18, 2008
Publication City
Publication Work
Resource Type	Websites & Online Tools
Resource Focus	Capacity Building Program Evaluation Evaluation/Outcomes Measurement Data Collection
Audience	Practitioners Evaluators
Region	International or N/A
Keywords	data collection tools McNamara Free Management Library focus groups
Submitted to Point K	January 18, 2008 - 1:23pm