Strategic Communications Toolkit

An archived initiative of the Benton Foundation, "Strategic Communications for Nonprofits" produced a toolkit for planning and implementing a strategic communications plan. Though it hasn't been updated since 2002 (and some of the web graphics are missing), the toolkit's "Think it Through" and "Put it to Work" still offer sound and relevant advice and resources for planning and implementing a communications plan.

 

Bibliographic Details
Author	The Benton Foundation
Publisher	Benton Foundation, The
Publication Date	January 1, 2002
Publication City
Publication Work
Resource Type	Workbooks & Guides
Resource Focus	Capacity Building Marketing/Public Relations/Media Strategic Planning/Business Planning Technology and Information Management
Audience	Practitioners Funders
Region	International or N/A
Keywords	strategic planning communications
Submitted to Point K	January 18, 2008 - 1:25pm