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Advocacy Evaluation Update
An Innovation Network publication

Issue #2
November 2007


In This Issue
What's New
1. Current Research: Build the Field
2. Common Language: The Composite Logic Model
3. Alliance for Justice: Evaluation Tools Now Online
4. Quick Updates from Around the Field
Evaluation Stories
5. Driven By Results: An Interview with AECF's Tom Kelley
6. Advocacy Evaluation in Action: An Interview with Rhonda Schlangen
Looking Ahead
7. Upcoming events, dates to save, work in progress
Questions of Measurement
8. Your experiences with Advocacy Evaluation
What's New 
fresh findings/recent resources/current conversations
 
1. Current Research: Build the Field

Interested in the advocacy strategies being used by your peers?  Update readers (particularly nonprofit staff, funders, and evaluators) are invited to take part in Innovation Network's ongoing research on current advocacy practices.

You can give your perspective in less than fifteen minutes (often much less). Take the Advocacy Strategy & Capacity Survey (max. 20 questions) on Zoomerang's website at: http://www.zoomerang.com/survey.zgi?p=WEB226ZL8A6HZK.

When the results are in, we'll report back to you about how nonprofits engage in, and evaluate, advocacy activities.   
 
2.  Common Language: The Composite Logic Model
Four funders have developed an innovative tool to enhance articulation and collaboration amongst advocates, funders, and educators.  Called the Composite Logic Model, the tool is available in online and paper formats.

» Read more: "Composite Logic Model" full text
 
3.  Alliance for Justice: Evaluation Tools Now Online
AFJ's expanding repertoire of evaluation tools-including an Indicator Check List and an Incremental Progress tool-is now available online for foundations and nonprofits.   
» Read more: "AFJ Online Tools" full text
 
4. Quick Updates from Around the Field
Get the latest advocacy evaluation news from the Gates Foundation, Advocates for Youth, the Irvine Foundation, and more.
» Read more: "Quick Updates" full text  
 
Evaluation Stories
case studies / candid interviews / lessons learned

 
5.  Driven By Results: An Interview with AECF's Tom Kelly
 
Portrait of Tom Kelly
Tom Kelly, Evaluation Manager in the Annie E. Casey Foundation's Measurement, Evaluation, Communications & Advocacy department, discusses how the adoption of the Results-Based Accountability framework grew organically in his organization. 
» Read more: "AECF-RBA Interview"
 
6.  Advocacy Evaluation in Action: An Interview with Rhonda Schlangen
 
Rhonda Schlangen

In this article, we revisit a former Featured Advocate, Rhonda Schlangen, of the Planned Parenthood Federation of America's International Division.   In her new role, Rhonda's Monitoring & Evaluation efforts support her organization's commitment to educating policymakers about reproductive health. » Read more: "Rhonda Schlangen Interview"

Looking Ahead
upcoming events/dates to save/work in progress

7.   Save the Date

Read about these events in full: "Looking Ahead" page

November 7-10, 2007:  Advocacy Evaluation Events at Annual AEA Conference Baltimore, MD, USA
The American Evaluation Association (AEA) recently launched a new Advocacy and Policy Change Topical Interest Group (TIG). As a result, AEA will be putting a greater focus on advocacy evaluation at their conferences. The new TIG is building a community of practice to help interested evaluators learn about and contribute to new developments in the field.
» Read the details

November 8, 2007: Alliance for Justice Web Workshop
This one-hour web workshop describes the challenges to evaluating advocacy and tools for both assessing advocacy capacity and evaluating advocacy work.
» Read the details


January and July, 2008: Adapting Evaluation to Systems Change Work 
The Evaluators Institute (TEI) is offering a one-day course, "Alternative Evaluation Designs: Implications from Systems Thinking and Complexity Theory" on evaluating systems change work.
» Read the details
 

Detail of calendar in English and Japanese (Flickr credit:
                                                twinleaves)

 
 
 
If there are any events you would like us to post, please email us: advocacy [at] innonet.org

Questions of Measurement
data collection for the field

8.  Your Experiences with Advocacy Evaluation

This is your newsletter, and we want to learn from you.  Each Update will offer at least one short survey about your practices, your thinking, or other aspects of your work.  We'll share what we learn from the results.
  
We have three surveys open at the moment: Strategy & Capacity is new this month, and Coalition Advocacy and Getting to Know You originally appeared in the June issue of the Update. If you have already responded, thank you! If not, click a survey name above to get started, or read more about the surveys.

 

Advocacy Evaluation Update #2 (November 2007)
© 2007 Innovation Network, Inc./ Editor and Chief Writer: Susan Hoechstetter/ Advocacy Evaluation Project Staff: Lily Zandniapour, Johanna Gladfelter, and Shital Shah/ Newsletter Implementation: Simone Parrish & Sharon Grevious / Produced with support from The Atlantic Philanthropies and the Annie E. Casey Foundation

Image Credits

- Used and/or modified under Creative Commons license:
"Calendar,"  http://www.flickr.com/photos/twinleaves/437606968/

- Portraits of Tom Kelly and Rhonda Schlangen used with permission.

Welcome to the new issue of Advocacy Evaluation Update!

The field of advocacy evaluation continues
to be enriched by new models and knowledge. We hope you find our reports of these developments informative and inspirational.

Your feedback about the first issue of the Update let us know that we were on track, providing useful information to the advocacy evaluation community. If you would like us to share your experiences and lessons learned with the field, write to us: advocacy [at] innonet.org. We look forward to hearing from you!

Best,
-Sue
Susan Hoechstetter,
Editor, Advocacy Evaluation Update and
Foundation Advocacy Director, Alliance for Justice
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